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L'Oreal PRO Unveils New Global Flagship Salon in Shanghai

May 25, 2023

L'Oreal PRO Unveils New Global Flagship Salon in Shanghai

L'Oreal PRO's global flagship salon - PRO Technology Salon, was recently unveiled at Shanghai Jing'an landmark Tongren X88, bringing the double trend of technology and green.

The new flagship store brings several services that reflect new technologies. Maji FASHION hair coloring service achieves a clear texture specially developed for Chinese hair and intelligently repairs hair quality; INOA non-ammonia dyeing service uses essential oils to improve, making the scalp more comfortable. The Shun Shun "Reshaping Essence" importer combines the bionic micro-current brush and the ultra-dimensional osmotic device to bring maintenance to the scalp and hair at the same time.

The store adopts an open design and connects with the street environment, continuing the historical imprint of the greenhouse and red brick and the block's texture. The method of the store incorporates the concept of environmental protection, using recycled ceramic tiles as materials, and the patented technology of Gjosa's "water-saving shampoo and hair care artifact" can save 61% of water consumption when shampooing. The dyed cream leather recycling program incorporates the concept of "sustainable" environmental protection into the details.

STUART WEITZMAN "Art Imagination" limited-time concept space

STUART WEITZMAN's limited-time concept space of "Art Imagination" has recently landed in Shenzhen, where KidSuper co-branded capsules, 520 limited capsule series, and new 2023 early autumn items are displayed.

The limited-time concept space restores the links and scenes in the creative short film "The Shoe-In" ("Shoe" Takes Nine Steady") of the SW x KidSuper joint capsule series, opening an immersive real-time interactive experience.

The newly launched 520 limited capsule series was also displayed in the limited-time concept space. Inspired by romantic atmospheres, the collection reinterprets classic shoes with a heart-shaped diamond buckle.

In addition, the 2023 early autumn series items were also unveiled in the limited-time concept space, decorated with crystals and pearls to interpret the brand's classic strappy design and incorporate trendy thick-sole elements.

The limited-time concept space of "Art Imagination" will continue to be presented until May 28.

  CLOT joins hands with McDonald's China again

CLOT announced it has again joined forces with McDonald's China to launch the second set of the CLOT x McSpicy cross-border limited series.

In March, the two parties collaborated to draw inspiration from the "Mai Spicy Family" series of products. They launched a series of peripherals, integrating the energetic "spicy taste" into the trendy lifestyle, setting off a "hot and spicy" craze. This time, the two sides launched the second set of joint series around "spicy enough, tide enough."

The new CLOT x McSpicy cross-border limited series includes T-shirts, hooded sweaters, bags, accessories, and other items, all decorated with CLOT's iconic silk (SILKROYALE), thorns (ALIENEGRA) totem and classic McDonald's elements. In addition, CLOT's giant panda mascot "Ning Ning" and the pattern of spicy chicken drumsticks are also presented on the T-shirts in a cute cartoon style.

The series will be available at designated JUICE sales channels on May 26. In addition, the two parties will open a CLOT x McSpicy pop-up store in JUICE Shanghai from May 26 to June 6.

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